Marketing
A family in Spain has created a chocolate bonbon filled with olive oil, and hopes to market the treats around the globe. The unusual chocolate and olive-oil mixture is…
A French firm has lost the right to sell its range of condiments under the brand name Toscoro after the European Intellectual Property Office (EUIPO) ruled it resembled too closely…
Think Food is South Australia’s only dedicated food tradeshow and this year will be held at the Adelaide Showgrounds, Ridley Centre on Monday, 1 May 2017. Think Food will see…
When most mentions of olive oil these days tend to be on the negative side, the Google spot rests the brand’s stellar credibility behind one uncomplicated truth: you can use…
A north East olive producer is dishing up a fresh take on a popular drop. Gooramadda Olives will soon launch its Frock – A Dress For A Salad range. The shake-and-pour bottles of flavoured oils…
With counterfeiting and quality issues a constant problem for Australian food brands, some experts believe that provenance branding is the key to safeguarding quality. https://www.oliveoiltimes.com/olive-oil-business/provenance-branding-seen-key-protecting-australian-olive-oil-exports/55239
The Interprofesional del Aceite de Oliva Español has launched a campaign to raise awareness of the rules forbidding the refilling of olive oil bottles in restaurants. https://www.oliveoiltimes.com/olive-oil-business/spanish-trade-group-launches-campaign-raise-awareness-cruet-decree/55183?utm_source=Olive+Oil+Times&utm_campaign=12a2922402-RSS_EMAIL_CAMPAIGN&utm_medium=email&utm_term=0_cfd25322ac-12a2922402-213160813
Commission Regulation (EU) 432/2012 lists a series of requirements for producers to legally advertise the health benefits of polyphenols in their olive oil. Thanks to the OLEUM project, an easy…