Marketing
The world’s largest olive oil company says it will launch the largest promotional campaign in its history to draw consumers to its flagship brands and use more olive oil…
Read MoreChinese consumers of specially marked Australian Olive Oil will soon be able to scan a label on the bottle to confirm its authenticity and meet the producer via a personalised…
Read MoreThere’s a saying that’s touted in the wine-loving regions of Argentina. “If you don’t drink wine, then why did you come?” Increasingly, the local olive oil industry has been responding…
Read MoreFor the second year running Hastings table olives and oil producer Telegraph Hill has picked up a golden double at the prestigious Olive Japan International olive oil competition. And it…
Read MoreMingling the flavors of land and sea, Premium Spanish olive company La Sabrosita has launched three new versions of its Manzanilla fina olives combined with different types of seaweed.
Read MoreAt Freshfield Grove olive orchard near Richmond in southern Tasmania, Glenn and Fiona Makowski are looking at value-adding to their product. The Makowskis are relative newcomers to the olive industry…
Read MoreThe New Market Expansion Program is designed to assist Tasmanian enterprises in planning and implementing marketing activities related to developing new international and national markets. Assistance is available to SMEs…
Read MoreOlives SA is running a bus tour to the Fleurieu Peninsula on May 7, experiencing olive harvesting, processing and bottling. Running from 9am-5pm, the program also visits the Finniss region,…
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