Webinar welcomes Harvest to Home to Hort IQ
Harvest to Home is now integrated into Hort IQ, Hort Innovation’s online resource for consumer insights.
Enabled in partnership with NielsenIQ, the integration brings together data on horticulture product category performance, purchasing behaviours and emerging trends, all in one streamlined platform. Hort IQ aims to assist industry decision-makers to respond to demand, uncover growth opportunities, and make smarter decisions with real-time, actionable insights.
Hort are hosting a guided walkthrough and insights session to explore the newly integrated retail and purchasing dashboard and its latest features, and you’re all invited.
Webinar details:
Date: Friday, 12 September
Time: 11-11:30 AM AEST
Register here
About Hort IQ
Hort IQ provides consumer and customer data and insights on Australian horticulture via interactive dashboards, on demand webinars and category analysis that unpack the market landscape, track buyer trends, and reveal consumer needs and produce perceptions.
Hort IQ data is updated on an ongoing basis, as follows:
- usage and perception dashboard – monthly (mid-month, for the prior month’s results);
- retail and purchasing (Harvest to Home) – annually or quarterly, depending on category schedule;
- all other materials – on availability.
Access is free for growers, Hort Innovation members and Peak Industry Bodies, through mandatory registration.
You can find out more here.