An ‘oil change’ helps two Greek companies stay ahead

The largest fast food chain in Greece, Goody’s, is preparing all of its meals using olive oil instead of palm oil, and only extra virgin on their salads. The company called the policy a big step forward and said its menu was characterised by “great variety and the carefully selected ingredients founded on the values of Mediterranean cooking.” The 2009 oil change took two years of preparations, and it was the first time that a restaurant chain started to use olive oil exclusively. Goody’s has become Greece’s leading restaurant chain, despite the competition from powerful multinational rivals like McDonald’s.
Posted in International News/Trends